How to market a company without producing a single product. A shanghai based electric car brand made its debut on the stock market in the US many months ago. Today its price has risen by 1000% with analysts expecting a further 33% lift in the share price.  Because a phenomenon after China celebrates its golden week lifts all boats traditionally. It sold hats and other merchandise to start its venture. However, it is backed by some heavy-hitting behemoths in china. The market demand for electric cars is booming and this company wants to cash in on that trend.  It has some very attractive concepts for its cars with the added benefit of reducing battery costs through its associates.

This company is keeping its momentum going while developing a car to bring to the market. Once it does the sky is literally the limit for it given the potential in home market sales alone.

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Mike is our Business Reporter who also used to make pop-up adaptations of Plato’s work. Mike strongly believes that Business should be recognized as an independent category of philosophy. That’s probably because he actually attended the IE University and double-majored in Philosophy and Business Analytics, so it’s hard to dispute. Growing up in a household of university professors, Mike has always been innovative with the knowledge that the world offered to him. He covered subjects such as finance, money, economic issues, stock market data for The Vault, Money Aim, RIS Media, and The Realtor. We were, however, surprised when Mike agreed to be our independent Business Reporter, since he used to claim he didn’t know what to do in media. This was false, he's just too humble.


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